How to Repost on Instagram: Unique Ways to Reshare Content From Other Users

As an ecommerce expert, I know the importance of creating engaging content for your brand’s Instagram page. But, it’s not always easy to come up with fresh ideas every day. That’s where reposting can come in handy. However, reposting on Instagram isn’t as straightforward as it may seem. Here are unique ways to repost on Instagram and why it’s beneficial for your brand.

Why should your brand repost on Instagram?

  • Showcase User-Generated Content: Reposting on Instagram is a great way to showcase user-generated content (UGC) which serves as social proof and helps increase your brand’s credibility.
  • Increase Engagement: Reposting a follower’s post and crediting them can help increase engagement on your page by encouraging interaction and building a sense of community.
  • Save Time: Sometimes it can be difficult to create new content on a regular basis. By reposting, you can fill gaps in your content calendar, allowing you to post consistently without sacrificing quality.

How to Repost on Instagram

Here’s how you can repost on Instagram via the app:

  1. Navigate to the post, Reel, or video you want to repost.
  2. Click the paper airplane symbol on the post or Reel.
  3. On the pop-up menu, click “Add post to your story.”
  4. Tap to show and hide the post’s caption.
  5. Add text, stickers, hashtags, and other elements.
  6. To share, click “Your Story.”
  7. Add the shared post to your Highlights.

How to Repost on Instagram Using a Screenshot

If you’re unable to directly repost on Instagram, you can take a screenshot and create a new post. Here’s how:

  1. Find a photo on Instagram you'd like to repost, and take a screenshot with your phone.
  2. Tap the new post button on Instagram.
  3. Resize the photo in the app.
  4. Edit and add filters of your choice.
  5. Add a citation to the original poster in your caption.
  6. Add a caption explaining why you like the content or how it connects to your brand.
  7. Click share.

Best Apps for Reposting on Instagram

Using third-party apps can give you more flexibility when reposting on Instagram. Here are some of the best apps to consider:

  • Repost for Instagram: A free app that enables you to repost and share other users’ content while giving credit.
  • Later: A scheduling app that includes a “Repost to Instagram” feature, allowing you to add UGC to your Instagram feed.
  • IFTTT: Lets you automate reposting so that any time a specific hashtag is used, the post is reposted to your account.

Share Your Favorite Instagram Posts

Now you have the tools to repost on Instagram in unique ways that will engage your followers and build your brand. Start resharing your favorite Instagram posts and give your brand’s social media presence a boost.

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