Unlocking the Potential of Your E-commerce Business: Understanding and Calculating Your Total Addressable Market (TAM)
Total Addressable Market (TAM)If you are an e-commerce business owner, you want to know the potential of your market and how much you can realistically achieve in your industry. Total Addressable Mark ...
Building Your E-commerce Tech Stack: Strategies and Examples
What is a tech stack?A tech stack refers to the combination of technologies, tools, and software that businesses use to build their online presence and support their operations effectively. E-commerce ...
Excel Pie Charts: A Comprehensive Guide for Ecommerce Experts
Pie charts are a popular way to visually represent data, especially in ecommerce. Excel has a built-in feature that allows you to create and customize pie charts in just a few clicks. In this guide, w ...
The Ultimate Guide to Event Marketing
Event marketing is a powerful strategy for ecommerce businesses to reach new customers, generate leads, and establish their brand in the industry. If you're new to event marketing or looking to improv ...
The 10 Best Storyboarding Software of 2022 for Any Budget
Marketing videos have become a crucial tool for businesses to communicate their brand and reach their target audience. Storyboarding is an essential step in the video production process that enables c ...
The Ultimate Guide to Creating Successful Marketing Campaigns
What's a marketing campaign?A marketing campaign is a strategic effort to promote a product or service through various channels such as emails, social media, advertising, events and more. The main goa ...
Customer Acquisition Cost: How to Calculate CAC [+Industry Benchmarks & Formulas to Know]
If you want to grow your ecommerce business, you need to attract new customers and make sure they stay loyal to your brand. But how much does it cost you to acquire each customer? That's where Custome ...
The 9 Goals to Consider When Creating a Unique Ecommerce Marketing Strategy
Creating a solid marketing strategy is key to success in the ecommerce world. Without clear goals, it's easy to get lost in the sea of competition and fail to make an impact in your industry. That ...
The Financial and Marketing Benefits of Excellent Customer Service: 16 Data-Backed Facts to Know
Are you providing excellent customer service? From an eCommerce perspective, this is a critical question to consider. Customer service is more than just a department. It's the one element of your busi ...
How to Build a Strong Customer Referral Program in 2023 - Ideas & Examples
How valuable is a referral?When it comes to generating traffic, increasing conversions, and boosting revenue for your ecommerce business, customer referrals can be a game-changer. Referral marketing i ...