Top Search Engines, Emerging Trends, and Thinking Beyond Google
Introduction
Google is, no doubt, the most popular search engine in the world. It processes over 3.5 billion searches per day and holds a 92.18% market share, making it the go-to option for most internet users. However, there are other search engines that you should know about in the ecommerce business. These alternatives can also help you find that needle in a haystack of information.
Top Search Engines
In this article, we'll discuss the top 11 search engines ranked by popularity. Here they are:
1. Google
2. Bing
3. Yahoo
4. Baidu
5. DuckDuckGo
6. AOL.com
7. Ask.com
8. Naver
9. WolframAlpha
10. Yandex
11. Gibiru
Bing and Yahoo are the next most used search engines after Google, with a 2.44% and 1.64% market share respectively. But, Baidu, the most popular search engine in China, and DuckDuckGo, a privacy-focused search engine, are starting to gain some traction. Naver, on the other hand, is dominant in South Korea.
Emerging Search Engine Trends
Now that we know the popular search engines let's talk about the emerging search engine trends. Voice search is growing at an incredible pace, thanks to virtual personal assistants like Siri and Google Assistant. It's estimated that by 2022, the number of people using voice assistants will reach 1.8 billion.
Another trend to look out for is visual search. Consumers want to use images instead of text to search for products or services. Google Lens, Pinterest Lens, and Bing Visual Search are already using image recognition technology to provide visual results.
Think Beyond Google
As a business owner, you want your website to rank well in search engine results pages (SERPs). It's essential not to depend solely on Google for traffic. Other search engines can drive traffic to your website and improve your online visibility. Remember that your digital marketing strategy should include SEO optimization not just for Google but also for emerging search engines trends like voice and visual search.
Conclusion
There you have it- the top 11 search engines ranked by popularity and the emerging search engine trends to watch out for. Remember to pay attention to the latest innovations in search engine optimization to take advantage of new opportunities.