32 of the Best SEO Tools for Auditing & Monitoring Your Ecommerce Site in 2023

As the ecommerce industry continues to grow, it becomes more important than ever to optimize your website for search engines. This is why utilizing the right SEO tools is essential to your success. Whether you're a seasoned ecommerce pro or just starting out, these 32 SEO tools will help you monitor and audit your website to stay competitive in 2023.

Free SEO Tools

  1. Google Analytics: Track website traffic and performance.
  2. Google Search Console: View your website's search performance and search data.
  3. Yoast SEO: Optimize your ecommerce site's content by including meta information and analyzing readability.
  4. Google Keyword Planner: Identify relevant keywords and phrases for your product pages.
  5. SEMrush: Analyze competitors' website traffic and keywords they rank for.
  6. Ubersuggest: Discover search queries related to your industry and get suggestions for keywords.
  7. Bing Webmaster Tools: View your ecommerce site's performance data on Bing.
  8. Broken Link Checker: Find and fix any broken links.

Paid SEO Tools

  1. Ahrefs: Analyze competitors' backlinks and keyword rankings.
  2. Moz Pro: Monitor your ecommerce site's ranking progress and check for any technical issues.
  3. SE Ranking: Monitor website rankings and perform website audits.
  4. SEObility : Optimize on-site elements such as metadata, headings, and internal links.
  5. SERPWatcher: Monitor your ecommerce site's performance in search engine results pages.
  6. BuzzStream: Research websites and find opportunities for link building.
  7. Keyword Tool: Identify relevant keywords to improve ecommerce site's search engine ranking.
  8. Screaming Frog SEO Spider: Analyze your ecommerce site's data, including broken links, duplicate content, and meta tags.

As you can see, there are many tools available to help optimize and monitor an ecommerce site's SEO performance. By utilizing these tools regularly, you can ensure that your ecommerce site stays competitive and visible to potential customers.