48 Irresistible Call-to-Action Examples That Will Boost Your Conversion Rates
Your online store needs more than just great products and a beautiful design to succeed. If you want to convert website visitors into paying customers, you need to include compelling call-to-action (CTA) buttons in strategic areas of your website.
What is a call-to-action (CTA)?
A CTA is a prompt that encourages site visitors to take a specific action, such as signing up for a newsletter, downloading a guide, trying a product, or making a purchase. CTAs are critical elements of an ecommerce website as they boost conversion rates and drive more sales.
What is a CTA in Marketing?
CTAs play a vital role in marketing as they aim to move prospects further down the sales funnel. By using persuasive language, clear design, and smart placement, CTAs can help you guide website visitors towards conversions.
Types of CTAs
- Button CTAs
- Text CTAs
- Image CTAs
- Pop-up CTAs
- Interactive CTAs
CTA Copy Examples
If you're struggling to create effective CTAs, take inspiration from these copy examples:
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Best Call-to-Action Examples
Here are 48 brilliant CTA examples that can help you increase your website conversions:
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- Claim your coupon today.
- Sign up for our rewards program and earn points for every purchase.
- Explore our new arrivals and get inspired.
- Get your free trial now.
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- Find the perfect gift for your loved ones.
- Try our premium service for free.
- Book your appointment now.
- Don't miss out‒subscribe to our newsletter now!
- Discover our best-sellers and get your favorites.
- Be the first to know when a new product drops.
- Get free shipping on orders over $50.
- Shop our limited-edition collection before it's gone.
- Upgrade your style now and save 20%.
- Apply for our financing options and pay later.
- Get all the accessories you need in one place.
- Transform your look in seconds with our products.
- Learn more and get started today.
- Grab your copy now and start improving.
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- Get our free catalog and browse our products.
- Request your free sample now and see the difference.
- Pre-order our new release and get a special surprise.
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- Talk to our experts and get personalized advice.
- Get your results in seconds with our online tool.
- Book your tour now and get an exclusive discount.
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- Get a free quote and start saving today.
- See what our customers say about us and join the hype.
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- Order your customized product now and get a free gift.
- Get our free app and shop on-the-go.
- Download our whitepaper and learn from the experts.
- Unlock your potential and start your journey now.
- Get your free quote and see the results.
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- Treat yourself to our premium products and indulge.
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- Book your consultation and transform your space.
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Create Your Own CTAs
By using these examples and best practices, you can create your own CTAs that match your brand voice, website layout, and conversion goals. Here are some tips to help you get started:
- Be specific about the benefits of taking the action.
- Use action-oriented language, such as "get," "try," or "start."
- Create urgency through time-limited offers or limited availability.
- Place your CTAs in prominent areas, such as the header, footer, or a pop-up window.
- Use contrasting colors and clear design that stands out from the background.
- A/B test your CTAs to see which version performs better.
Remember, your CTAs are your virtual salespeople that can persuade your visitors to take the next step. By making them clear, strong, and relevant, you can boost your conversions and delight your customers.